The United Guitar Debacle A Case Study in Customer Service Failures and Corporate Accountability

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Back in 2009, when United Airlines mishandled Canadian singer Dave Carroll's luggage and broke his guitar, the baggage handlers probably didn't ... In 2009, Canadian musician Dave Carroll published the first of three videos telling the story of how United Airlines carelessly broke his guitar. 53.9K Likes, 204 Comments. TikTok video from Andy Jiang (@andyyjiang): “Discover how a musician took revenge on United Airlines after they ... This case dissects an incident in which a disgruntled customer used YouTube and Twitter to spread a music video detailing United's mishandling of his $3,500 ... "United Breaks Guitars" is a trio of protest songs by Canadian musician Dave Carroll and his band, Sons of Maxwell. The power of social media became amusingly apparent in 2009, when United Airlines refused to compensate Canadian singer and composer Dave Carroll for a ... The case study is about an incident that happened at United Airlines. This incident would have caused the company to lose 10% of its stock market value. This is the story of how a Canadian musician shamed United Airlines after ground handlers broke his guitar while on a layover at Chicago O'Hare International ... Musician Dave Carroll took a United Airlines flight and checked in his $3,500 Taylor guitar. When he arrived at his destination he found the ... Halifax musician Dave Carroll's guitar was broken during a flight on United Airlines. He turned his dispute with the airline into a music video which went ...
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